March 22, 2009
I came across an inspirational new idea – influence mapping the web. John Straw (a web innovator with a number of successes being him including Netrank) has set up a new company called Linkdex. John’s idea behind influence mapping is that influence is a weighted collection of variables, typically Authority, Relevance, Popularity, and Citation.
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March 20, 2009
There’s quite a buzz on twitter and some influential social media blogs at the moment about trust. Has trust vanished? How can you establish or maintain trust in a web 2.0 world? If the banks and the governments can get it so wrong, then who can we trust? And so on.
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